Chameleon. As a long term design partner we worked deeply with the marketing team at Chameleon to redesign their website and paid ad creatives to be consistent with their new brand rollout in time for their $13M Series A announcement.

Web Design
Marketing Material
Ad Creatives
Conversion Rate Optimisation
"We've worked with Siguro over many projects. They move super quickly and we're able to be very lean, test and iterate effectively."
Pulkit Agrawal
CEO at Chameleon

Workflow and Collaborating

Chameleon boasts a marketing team of super-talented content writers that produce new landing pages and update existing ones on a weekly cadence. With these new and updated pages comes the need for static and animated assets to visually illustrate the key features and benefits in the accompanying copywriting.

We set up a new board in Trello and utilised Zapier to connect a custom form to ask an array of questions that would provide us with enough context and information to create the assets without any unnecessary back-and-forth communication. Our team then go through the backlog of requested assets and deliver these weekly in order of their priority level.

"The website we have is a really important source of new business and revenue for us. Jamie really helps us drive it to becoming a highly customizable product. Essentially something that the marketing team can optimize, customize and adapt without requiring engineering effort."
Pulkit Agrawal
CEO at Chameleon