We rebuilt the marketing site for Onboard.io, a customer onboarding platform

We partnered with Onboard.io to rebuild their marketing site into a multi-page, content-rich experience, anchored by a flexible CMS and a sales-led architecture that does justice to a platform purpose-built for customer onboarding.

web design

marketing material

Onboard.io came to us with a site that wasn't telling the full story of the product. Their platform had matured into a deep, purpose-built solution for customer onboarding, but the existing site treated it like just another project management tool, leaving little room to articulate the workflows, integrations, and outcomes that actually set it apart. Content updates were slow and engineering-dependent, the page architecture didn't support a B2B SaaS buying journey where prospects research deeply before talking to sales, and the brand expression didn't yet reflect the category-defining position the team was building toward.

We delivered a fully redesigned, multi-page site built on Statamic that gives the Onboard.io team direct control over their content, no engineering bottleneck. The new architecture creates space to tell the product story properly, with dedicated pages for the Customer Portal, Project Dashboard, KPI reporting, and integrations, alongside a sales-led funnel that moves prospects from first visit to qualified conversation. The brand system, page structure, and messaging now line up with the company's positioning as the purpose-built standard for customer onboarding, a foundation built to grow alongside the product.

Statamic CMS

Alpine JS

PHP

What we did

onboard.io

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